Lunchtime, Saturday. I was eating lunch at the second floor of a Ministop store in Bonifacio Global City. As I indulge in Ministop's Chicken meal (seriously, everyone should try Ministop's chicken recipe, it's like Jollibee's Chicken Joy, only bigger and cheaper), I realized I wasn't too hard to please. I had my first rice meal for the week, and this day was supposed to be my "cheat day." This time I can practically eat everything I want without feeling guilty about it, to savor/celebrate the efforts I made all week to deprive myself of rice and gluttony. And I did it with a 70-peso chicken meal from Ministop. Got a book to read and a magnificent view of a spurring city. What else can I ask for? (well, I could have chosen to eat elsewhere but with no one to share a Saturday lunch with right now, why even bother? besides, I might have saved myself some serious bucks because of this)
As I enjoy my meal (eyes wide shut, literally finger-licking the juiciness of the chicken drumstick, gravy sauce dripping from my mouth---I ate like a pig!), I looked at the glass windows.
I marvel at the buildings in front of me. I marvel at developments, skyscrapers, and real estate--while dreaming about concrete, steel rebars, aluminum cladding, and stone walls. I should have been an architect. It occurred to me that I wanted to build something. Something tangible. Something big. Something that will be a lasting legacy of my existence. I bet, these thoughts occurred to the real estate tycoons of our times. Andrew Tan, Manny Villar, John Gokongwei, Henry Sy, and the Ayala clan. Real estate in the Philippines is all about legacy. Track record. Reputation. Stature. Landmarks. And I find all these fascinating. I always find the real estate industry very fascinating.
Being in this industry for two years taught me many things. Some important. Some are self-explanatory. But I do know one thing: it takes a lot to build successful real estate empires. You can't just be a billionaire and start being successful in real estate. You should create VALUE for properties. It's one thing to have the perfect location, but it is more important to maximize the potential of a property. You can have a mediocre property, but you can make it matter in a heartbeat. Just create VALUE. This is what Bonifacio Global City taught us. Less than two decades ago, BGC was an old military property. All 200 hectares of it. Sold to private corporations who developed the masterplan for one of the (currently) most prime locations in Metro Manila.
BGC's size is almost identical to Makati CBD. But the pace of development in BGC is something we haven't seen in the Philippines before. Makati took three decades to build all those skyscrapers and concrete jungles. BGC is just a decade old. Approximately 70 buildings, 120 offices, 10,000 condominium units, 300 retail-food-service shops, dozens of institutional locators, and thousands of employee population later, BGC's value went from 30,000 per square meter to almost 200,000 per square meter. Obviously, BGC created its own VALUE.
Value is the price of success in real estate development. You can have all the money in the world; but if your property does not have value, it's not going to happen for you. This is what fascinates me about the property sector... Success here is a combination of money, guts, and creating value. That's why the smartest tycoons are successful in property; they know how to create value in property.
I am amazed at how BGC became the sought-after location in Metro Manila when ten years ago this piece of real estate can be deemed barren... full of grass and small animal species. I was savoring the last bite of that chicken meal and I realized I love this place. I love development. I love potentials and success. In real estate. I think it's fascinating because it's tangible. It can be admired. Developments are welcome changes. A sight for sore eyes. BGC is a city that has successfully created its own value in such a short time. You can obviously see, feel, touch, taste the success of BGC. In essence, BGC leaped. It overtook other spurring districts in Metro Manila--Ortigas Center, Eastwood City, Alabang, Quezon City.
BGC created value. changed perspectives. Rattled conventions. Exploited opportunities.
Hmmmmmmm. Sounds familiar?
Yes. Because these things are common to success. I realized as I looked at the glass window that there's no specific formula for different kinds of success. It's all the same. LEAP. Creating value to every opportunity given to you. All the talents. All the money/or even the lack of it. Be creative. Adopt. Think out of the box. Defy all conventions. Be bold. These pep-talks are far from wrong. They are battle cries. Because no matter how cliche those words are, they might be just the things we need to win. To succeed.
Real estate taught me so many things in a short period of time. And I know success in real estate is very measurable. And by all means, believe me, creating value is the key to success. And it's darn hard to create value using concrete, steel rebars, aluminum cladding and stone walls. Just like it's hard to eat rice just once a week. Just like it's hard to settle for Ministop lunch over gourmet food. Just like it's hard to perfect a chicken recipe. Just like it's hard to build a successful career. Just like it's hard to be successful in life.
I may not be an architect who builds skyscrapers. I may never be a real estate tycoon (fingers still crossed: my exposure to real estate makes me really hopeful that someday I will be) who spends billions to build office towers and residential condominiums. But I am building my own life as we speak. I may not grow tall anymore (God knows how badly I want to), but my life grows everyday. Whether I like it or not, I am building my own skyscraper, adding to the skyline our ancestors provided for us. BGC is my inspiration. I want to build myself fast. I want to be sought after. I want my life to be priceless--like all lives should be. Yes. I am here to build my own skyscraper-life. It's going to be a landmark.
Wow. All these thoughts over a Ministop chicken meal? Imagine what I could have thought of while eating an angus-beef steak or a Chilean sea bass.